Renaissance Awards
PRSA Pittsburgh Recognizes Top Area Professionals at 2010 Renaissance Awards

PITTSBURGH – Jan. 22, 2010 – The Pittsburgh Chapter of the Public Relations Society of America (PRSA) last night honored the region’s best public relations campaigns and tactics, as well as its most admired communicators, during the annual Renaissance Awards. 

Held at the University of Pittsburgh’s University Club in Oakland, the Renaissance Awards were emceed by one of the most credible and recognized figures in regional TV news, Shelia Hyland, principal of FosterHyland & Associates. Attending the night’s event were some of the leading communication professionals in Pittsburgh representing global agencies, Fortune 500 corporations, and elite higher education institutions. 

An independent judging panel from the PRSA Central Ohio chapter evaluated nominations for more than 40 award categories, such as special events, media relations campaigns, and the newest categories in social media. The event was even “live-tweeted” by chapter members in attendance. The top entries earned the coveted Renaissance Award, while runners-up received the Award of Merit. Several categories carried multiple winners, depending on numeric totals determined by the Ohio judging panel.

2010 INDIVIDUAL AWARDS:

CEO Communicator of the Year: Greg Babe, Bayer Corporation

 





 

 CEO Communicator of the Year, Not-For-Profit: Robert Nelkin, United Way Allegheny County

 

 

 




Coaltmmunicator of the Year: Judi Matok, Central Blood Bank








Rising Star Award
: Brittney Osikowicz, Ketchum








Bob O’Gara Student Scholarship
: Miles Ritenour, Point Park University

 

 

 




Renaissance Hall of Fame Award
: Tom Hoffman, CONSOL [retired]

 

 

 

 


2010 BEST IN SHOW:

The Best in Show honor went to Ketchum for its Frosted Flakes Plants a Seed with Field Renovation Program.
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2010 RENAISSANCE AWARD WINNERS:

 

Social Media Campaign, social networking

  • Award of Merit: Euro RSCG Worldwide PR
  • Renaissance Award: MARC USA PR, Gatesman Marmion Drake + Dave, Ketchum, WordWrite Communications, Burson-Marsteller


Community Relations, less than $50,000 budget

  •  Award of Merit: Garrison Hughes

 

Media Relations, less than $20,000 budget

  • Award of Merit: Carnegie Mellon University, MARC USA PR, Pipitone Group
  • Renaissance Award: University of Pittsburgh

 

Media Relations, more than $20,000 budget

  • Award of Merit: VisitPittsburgh, Ketchum
  • Renaissance Award: Brunner, Ketchum (two awards), Burson-Marsteller

 

 Internal Communications

  • Award of Merit: WordWrite Communications
 

Marketing Communications, business to consumer

  • Award of Merit: Children’s Hospital of Pittsburgh of UPMC
  • Renaissance Award: Ketchum, Burson-Marsteller

 

Marketing Communications, business to business

  • Award of Merit: Pipitone Group
  • Renaissance Award: Euro RSCG Worldwide PR, Garrison Hughes

 

Special Events, Observances, Fundraisers, less than $35,000 budget

  • Award of Merit: Carnegie Mellon University Software Engineering Institute
  • Renaissance Award: University of Pittsburgh

 

Special Events, Observances, Fundraisers, more than $35,000 budget

  • Renaissance Award: Gatesman, Marmion, Drake + Dave

 

Internal Publications

  • Award of Merit: Gatesman, Marmion, Drake + Dave, PPG

 

External Publications, one to two colors

  • Renaissance Award: Gateway Rehabilitation

 

External Publications, three or more colors

  •  Award of Merit: Duquesne University, Carnegie Mellon University Software Engineering Institute, Ansys, Brunner
  • Renaissance Award: University of Pittsburgh, Carnegie Mellon University

 

Annual Report, less than $20,000 budget

  • Award of Merit: Duquesne University, University of Pittsburgh

 

Annual Report, more than $20,000 budget

  • Award of Merit: Carnegie Mellon University Software Engineering Institute, Ansys, University of Pittsburgh
  • Renaissance Award: University of Pittsburgh

 

 Capabilities Brochure, less than $20,000 budget

  • Award of Merit: Garrison Hughes

 

Capabilities Brochure, more than $20,000 budget

  • Award of Merit: Euro RSCG Worldwide PR

 

Executive Communications, speeches

  • Award of Merit: University of Pittsburgh
  • Renaissance Award: MARC USA PR

 

Executive Communications, opinion editorials

  • Award of Merit: Carnegie Mellon University

 

Executive Communications, white paper

  • Renaissance Award: Euro RSCG Worldwide PR (two awards)

 

 Executive Communications, other

  • Award of Merit: WordWrite Communications
  • Renaissance Award: Steelcoast Creative, MEDRAD, Inc.

 

Creative Tactics, direct mail

  • Renaissance Award: University of Pittsburgh

 

Creative Tactics, press kit

  • Renaissance Award: Brunner, MARC USA PR

 

Creative Tactics, other

  • Award of Merit: Gateway Rehabilitation, University of Pittsburgh
  • Renaissance Award: University of Pittsburgh, Children’s Hospital of Pittsburgh of UPMC, McCormick & Taylor, Euro RSCG Worldwide PR

 

 

Social Media, Web site

  • Award of Merit: VisitPittsburgh, University of Pittsburgh, Carnegie Mellon’s Software Engineering Institute

 

Social Media, Web cast

  • Award of Merit: Carnegie Mellon’s  Software Engineering Institute

 

Social Media, educational/multimedia presentation

  • Award of Merit: University of Pittsburgh

 

Social Media, other:

  • Award of Merit: MEDRAD, Inc., Euro RSCG Worldwide PR
  • Renaissance Award: Gatesman, Marmion, Drake + Dave, Ketchum

 

 About PRSA

The Public Relations Society of America, chartered in 1947, is the world’s largest professional organization of public relations practitioners. The Society’s nearly 20,000 members represent business and industry, counseling firms, government, associations, hospitals, schools, professional service firms and non-profit organizations. PRSA’s mission is to provide a forum for addressing the issues affecting the practice and to promote the highest professional standards for those in the field. The Public Relations Student Society of America (PRSSA) has more than 8,000 members in 248 chapters on college campuses across the country. For more information, visit http://www.prsa.org.

 

The Pittsburgh Chapter of PRSA is one of 114 chapters nationwide, with a local membership of more than 200 practitioners.  It exists to promote the practice of public relations as a management function, and provides education and networking opportunities for local professionals, as well as students seeking to enter the field. For more information, visit http://www.prsa-pgh.org.

 
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